Fragrance Enhancement in Laundry Using Phosphodiesterase

This presentation highlights the importance of fragrances in laundry detergents and the challenges associated with completely eliminating malodors. While fragrances are added to detergents to mask unpleasant odors and enhance the sensory experience of doing laundry, they may not always be effective in completely eliminating malodors. This is because malodors become anchored in clothing and home textiles by the sticky and complex soil called body grime which is not able to be removed with traditional laundry ingredients.

Phosphodiesterase is an enzyme that tackles and removes body grime, the root cause of stubborn malodor. The addition of phosphodiesterase to laundry detergents can improve the overall sensory experience for consumers. By removing the negative experience of underlying malodor, the positive experience of fragrance is enhanced.  A recent study at a third-party test institute found that phosphodiesterase enhanced the fragrance perception in sport shirts by 23% compared to a base detergent.

Overall, the use of phosphodiesterase enzymes represents a promising approach to improving the overall sensory experience of laundry. By targeting the root cause of malodors and enhancing fragrance intensity, these enzymes offer a natural and effective solution to help create a more enjoyable and satisfying laundry experience for consumers.